Best Innovation in Non-Crop

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This Award is aimed outside the traditional crop protection arena to the expanding non-food crop sector. It seeks to recognise innovation in product development or marketing in any non-crop area, such as turf & ornamentals, aquatic herbicides, household pest control or disease vector control. Submissions might feature the successful adaptation or a crop-based product to a non-crop market, a particularly effective formulation or device, or a marketing strategy that has particular resonance in the non-crop area. The Award will recognise innovations made between 1 May 2009 and 31 May 2010.