Best New Biopesticide

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Tel: +44 (0) 20 3377 3102

This is open to all agrochemical companies in either the proprietary or generic pesticide sectors. It could recognise a successful strategy in positioning a proprietary pesticide coming off patent or the successful introduction of a generic pesticide and its penetration of the originator's market. The judges will be looking for novel approaches that have had a proven effect on the company's business between 1 May 2009 and 31 May 2010.